the FOUR

Tell us about yourself!

That’s my favourite question, I love talking about myself ;).

I’m Daan Klaver and I’m father of Madé and the partner of Prisca. I’m also the co-founder and creative director of Build in Amsterdam. A branding and digital development agency. I’m a partner in Numbnut Motorcycles. A happy bunch of friends who build custom motorcycles. And I love sports. I spend half my life training the sweet science of Mixed Martial Arts and Kickboxing.

What is your connection to Abel?

Build in Amsterdam built the Abel’s e-commerce website. And by a funny coincidence, my mother is also an advisor for Abel. So Abel is also part of a lot of my family discussions! Since I have a big nose (literally), I’m really sensitive to good fragrances. Besides that, I’m also really aware of natural products. Abel is mixing the best of these worlds which made working together a great fit.

What is your favourite fragrance and how does it make you feel?

I wear the grey labdanum every day and I’ve (actually!) never had so much compliments on my perfume. I love to be able to respond with a great story behind the product too! Not many people can say that their perfume is 100% natural. Most people wear perfume from high end fashion brands without really thinking about it, and that’s just normal. But if you think about it… it doesn’t make any sense. It’s a totally different craft. Like clothing brands trying to make great wine.

What is inspiring you at the moment?

My daughter is at the moment my biggest inspiration… in both a good and a bad way! Kind of like a good mirror I would say! Besides family life, I love seeing all the great developments in technology, in particular anything that makes our lives better and what really excites me is things that will help save our planet and secure an even better world for the coming generations.

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