april 29, 2021

In Conversation - with Frances Shoemack

We chat with our founder and mother Frances Shoemack about simultaneously nurturing a business and young family. Founded in Amsterdam and now based in Wellington, New Zealand, Abel Odor is on a mission to create the world’s best 100% natural perfume without compromising on ethics or aesthetics.

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april 22, 2021

Plant a tree for Earth Day

How can you take action this Earth Day? Join us in planting trees. Planting a tree is one of the simplest most effective things you can do for combating Climate Change.

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april 8, 2021

Natural Perfume and Longevity

One of the questions we often get asked is about the longevity of 100% natural perfume and how to improve it. Read on for our top tips and more information. 

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